Education Arts & Community

New Library Members per Month

Below Target Below Target

479

members/month
Result for Sep-17

Below Target Below Target

Education Arts & Community

New Library Members per Month

Below Target Below Target

479

members/month
Result for Sep-17

Measure Description

This measure is the number of new registered library cardholders and renewals of expired card holders per month. This target (8,000 people per year) is based on the Library's available performance data.

Measure Importance

A great library helps create a great city, and West Palm Beach is committed to sustaining a world-class library that provides the very best informational products (books) as well as classes and workshops that help create a better educated citizenry. Issuance of library cards is a measure of how well the library is connecting with users and improving their quality of life and how well we’re getting the word out - or getting word-of-mouth recommendations - to expand the use of the library.

Measure Chart

Explanation of Performance

The data reveal that there are many people coming downtown to visit the library! We have seen significant growth in library membership in recent years.  Total cardholders steadily grew from 88,547 in June 2009 to 109,068 in September 2017.  Membership is incentivized through vastly expanded online selections through Hoopla and cloudLibrary as well as programming at the Mandel Library. Today, we are tracking membership on a monthly basis so we can follow seasonal flows and compare each year to the same period in the prior year. We find that memberships and renewals increase in the summer months when kids are out of school. It is important to note that in August 2017, the library held an eclipse glasses promotion and signed up more than 1,000 new cardholders in just two days.


Status Indicator Definitions
On Target: Meets or exceeds expected performance
Watch: Falls close to expected performance
Below Target: Does not meet expectation; being monitored for improvement
Other Data: Data gathering only, no target

City of West Palm Beach | 401 Clematis Street | West Palm Beach, FL 33401 | 561.822.2222